IWSG – Treading Water

treading water_meka james.png

Photo by Li Yang on Unsplash

Happy May! The end of the school year is upon me. The Teen reminded me they have only seventeen more days. My lack of focus is about to get some louder distractions. But we’re not here for that. Nope it’s the first Wednesday of the month and that means IWSG blog hop day.


So for the last two months my posts have been rather doom and gloom. I’m sadly in the same headspace and thought about skipping this month’s post because I didn’t want another month of the Debbie Downer talk. But this group is about the support for the ups and the downs, so here I am.

Treading water.

As the title of the post states. I do a weekly segment called Music Monday. Last year one of the songs features was “Head Above Water” by Avril Lavigne. That is how I’m feeling. One step forward about ten back and just trying to say ahead of the game. Some days are better than others. I mean that’s the way life goes right?

I had a heart-to-heart with the ladies of my Squad after a series of bad days. I was (maybe still am) ready to throw in the towel. Everything felt like an uphill battle and I was tired of climbing. My Squad threw down a rope so I’m still hanging on. Moving forward. Or trying to.

So, I’m switching my focus. Marketing continues to be a struggle for me. I’m emotional writer, if my head space is cloudy the words don’t come. In the interim I’m working on learning all I can to become better at marketing my books. I write standalones, which as I was told, is harder to market. 😦 Apparently readers like series, to be able to sink into a set of characters for the long haul. But I have to let people know I have books out some way right?

To get started, I needed a plan of sorts. I have five books out, two of which are novellas. Trying to focus on all of them all of the time won’t work, so I’ve decided one book per month. There are so many options out there for advertising so trying to figure out the best way to go isn’t easy. This will be a lot of trial, with even more error. I’m aware of this. Therefore it’ll be a mix of paid advertising and looking for free options. One of the free options is learning how to do better graphics to post on my social media. I’m not a techy person, so sorta figuring how video clips was a huge undertaking, I’ve managed to make two.

Anyway, I’m hoping after trying different things over the next few months as I promote my books, I’ll find one or two things that work and I can narrow down the focus on getting better at those and improving the sales outlook across the board.

Do you enjoy the marketing aspect? Have a go-to thing that really shows results? I’m open to trying things so feel free to let me know your best suggestions.

Until next time
~Meka
The Insecure Writer’s Support Group is a home for writers in all stages; from unpublished to bestsellers. Our goal is to offer assistance and guidance. We want to help writers overcome their insecurities, and by offering encouragement we are creating a community of support.

The awesome co-hosts for the May 1 posting of the IWSG are Lee Lowery, Juneta Key, Yvonne Ventresca, and T. Powell Coltrin

15 thoughts on “IWSG – Treading Water

  1. Vania Margene Rheault says:

    Dave Chesson has a list of promo sites. Now that you’re in Select, learn how to use your free days and promos to your advantage! Yes, this technique works great if you have a series, but hopefully your standalones are so good that readers will want to read all your books anyway. Promo doesn’t have to be expensive, and even if you’re giving some copies away, I alway saw a bump in KU reads when I did a promo while I was enrolled. 🙂 Sometimes I really miss the KU page reads–I have almost no money coming in now from my books. But I’m hoping the change works for you!

    https://kindlepreneur.com/list-sites-promote-free-amazon-books/

    Liked by 1 person

    • Meka James says:

      I wonder if that’s the same site I have bookmarked. It may be. I’m learning select still. Haven’t done the free days, but I’m currently in the middle of a lackluster kindle countdown. It’s all trial and error and so I didn’t do any other promo sites because 1) bad planning and 2) I had been set on doing FB ads, but FB is apparently anti-adult activities aka the steamy stories that I write so ads aren’t approved. 😦 I’m really trying to avoid the ‘free’ aspect and hope that discounts and such will work, but so far it’s a no go. Hoping that things pick up for you with going wide. It’s all a crap shoot at this point.

      thanks for stopping by

      Like

  2. Michelle Wallace says:

    Marketing sounds like a nightmare. By nature, I’m not a salesperson so I can’t offer much in this respect.
    Good luck with your marketing plan.
    Happy IWSG Day!

    Liked by 1 person

    • Meka James says:

      Yes, I do teasers. I learned last week how to do short video clips so have been playing around with that. Trying to get the word out is the hardest part. Especially when you have a small budget.

      thanks for stopping by

      Liked by 1 person

  3. Jemi Fraser says:

    So glad you have a great Squad for times like this!
    Marketing isn’t my thing either. Have you tried Canva for graphics – I’ve been using it to practice making things for when I get my book out there

    Liked by 1 person

    • Meka James says:

      My squad is great and I’m sure I would have thrown in the towel a long time ago if not for them. I do use Canva and have gotten better over the last year with the graphics. The issue is most of my followers on social are other authors. I’m trying to figure out how to reach wider which is not the easiest thing. Good luck with your book.

      thanks for stopping by

      Liked by 1 person

    • Meka James says:

      Marketing is so hard. I already don’t like talking about myself and then worry about being annoying with the buy my book on top of trying to figure out who to ask to buy my book. hahaha the video wasn’t as hard as I thought and I’m nowhere near a techy type person.

      thanks for stopping by

      Like

  4. doreenb8 says:

    OMGoodness Marketing is a bear for authors. I’m a marketing consultant and you are welcome to email me with a time and I’m happy to offer you a one hour free consultation (it’s all you’ll need.) I LOVE supporting authors!

    Liked by 1 person

    • Meka James says:

      I had decided to make marketing more a focus this year and it’s been making me regret life decisions. LOL and OMG THANK YOU! I will take you up on that. I am seriously spinning my wheels trying to figure out what works and what doesn’t, all while not trying to spend loads of money that I don’t have.

      thanks for stopping by

      Liked by 1 person

  5. Tyrean (@TyreanMartinson) says:

    Marketing is a pain and the market seems to change as the seasons do. I have found some success by using Hootsuite planned posts (I use their free option) for twitter and sometimes facebook. I post “live” for Instagram.
    Another thing I really notice is that every time I get a short story published, I get a few more sales. Every little bit seems to help. I steer clear of paid marketing options because I haven’t found them to be financially worth while.

    Liked by 1 person

    • Meka James says:

      Agreed. Marketing, like the writing world is ever changing. What works for one will be a flop for others. I’ve never used Hootsuite. All my posts on social are ‘live’ ones. They say the best advertising is to write the next book, but I’m slow, so that doesn’t really work in my favor either. My budget is low for the paid things as I put enough money in for covers and editing that I can’t really ‘throw it away’ on marketing that may or may not work.

      thanks for stopping by

      Like

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